This segment includes users who have subscribed through a specific form in the last few days. You can encourage them to make their first purchase in your store by offering them a specific discount or free shipping on their first order.  

The following segmentation is suitable for many niche markets like computers and peripherals, white and black appliances, perfumery and cosmetics, apparel, footwear, etc.

The segment's goal

Users who have subscribed through a specific form in the last X days.  


Add the following conditions and fill in their respective values: 

1. Subscribed by form ('IS' / 'NIVEA SUN')

2. Subscribed before / after days ('In the last' / 7 / days)



It is recommended that the user has subscribed through the specific form a short time ago.


Conditions

This is what your segment should look like when finished: 

 Viewing, browsing, clicking events (everything other than purchase) are kept for 180 days.


See also other segmentation ideas in this section of our Help Center.